Commitments

The first and second series of commitments aimed at reducing alcohol-related harm has been put forward by the members of European Alcohol and Health Forum. Most commitments made by alcohol producers concern information campaigns, more specifically the promotion of ‘sensible drinking' messages, whilst the retailers' focus appears to be on enforcing age limits for the sale of alcohol. A number of producers have also sought to develop in house workplace alcohol policies. Advertisers and publishers' commitments are focused around commercial communications.

A complete overview of the commitments introduced so far is available at the following link: http://ec.europa.eu/health/ph_determinants/life_style/alcohol/Forum/alcohol_forum_en.htm